Equipping team with the right skills to embrace the challenges of the current marketing department.
Business degrees give useful grounding in a range of skills and knowledge, however, nothing beats the learning of high-pressure environments. Through a mentoring programme, your team can upskill, learn on the job and build their confidence in practical marketing approaches.
It is understandable that small businesses cannot afford the full time expense of a well-experienced marketing expert. Yet, when facing growth challenges, it is exactly what is needed.
A Marketing Mentor is a solid approach to benefit from the lower cost of a marketing employee and the pay-as-you-go cost of a specialist.
Paul Cranston, MBA, has spent decades in youth environments and continues his own personal development. Years of getting alongside young people as they learn to sail, or light a fire (never at the same time!), or jump of a cliff into the sea has given him insight into how young people are able to take on so much more than they are often given credit for, just when they have someone that believes in them.
Paul’s mentoring approach starts as hands-on and progresses to empowerment. Mentees are given useful skills and knowledge and the opportunity to stand on their own.
Marketing Mentoring gives your team:
Price dependant on situational requirements
Although mentoring has been critical to my roles in building and managing teams, it is newly defined as a service offering.
Mentoring takes many shapes. The starting point is a discussion about internal capabilities and objectives. From this point, the shape of a programme can be clearly defined.
If you are in need of refreshed marketing content, a lift in your SEO or are stuck with a website that needs something but you just don’t know what, Headway Marketing can help. Send a message and I’ll get back to you as soon as I can.
Headway Marketing Ltd
Headway Marketing provides a complete website management service: website analysis, content marketing strategies and content creation services that help you better connect with your customer.
Located: Hamble, Southampton
RegisteredAddress: 14-40 Victoria Road, Aldershot, England, GU11 1TQ
(C) Headway Marketing Ltd, 2026